You have a persona, now what?
Creating a persona is just a tiny step when creating a software product. With your personas, you’ll understand the problem and a set of possible solutions to that problem.
How to properly empathize whenever you are creating a persona?
What is empathy? It’s the ability to understand and share the feeling of another person.
3 Anti patterns and common mistakes when creating user personas
Although User Personas are a fundamental concept that is easy to understand when you try to put that into practice, you realize that writing a compelling persona is not that simple; there are several things you need to consider when creating a User Persona. It’s easy to create a persona, but creating a good persona […]
My Journey as a Marketing and Sales Intern at nimBOLD
Starting my journey as a Marketing and Sales Intern at nimBOLD was both exciting and intimidating, especially as a college student with limited marketing experience. However, this transformative internship opened doors to creativity, strategic thinking, and a deeper understanding of the business world. From embracing nimBOLD’s core values of relational, empathy, innovation, transparency, and excellence to learning the ropes of digital marketing and agile methodologies, my time here has been nothing short of inspiring. Discover how this experience has shaped my outlook on marketing and prepared me for future challenges.
Daily Scrums for the Technical Leader
Daily scrums can be more than just status updates—they can be powerful tools for team alignment and progress. This blog explores how technical leaders can turn daily standups into strategic sessions, focusing on sprint goals, spotting risks early, and fostering collaboration. Discover practical tips to make your scrums more effective and impactful.
Understanding User Personas: A Key to Successful Product Development
Understanding User Personas is crucial for successful product development. By creating detailed, data-driven personas, teams can design user-centric products that avoid common pitfalls like self-referential and elastic user design. Personas help improve user experience, keep development focused, and enhance targeted marketing efforts. Learn how to create and use personas to increase your product’s chances of success.
Maximize the value personas can give your business
A user persona is a fictional or archetype character that represents the needs or behaviors of a larger group based on research. Using a user persona brings value to your product by allowing your team to understand who they are building it for.
Basics of a User Persona
When creating products, it is crucial to have a well-defined user persona, so you can meet the needs of your customers and create exceptional products. That is why we use user personas to guide us.
Building a Software Organization is NOT EASY!
Building a GOOD Software organization is flippin Hard! In this first post, we will discuss why leading with Empathy is key to successfully building your software organization.
nimBOLD, not your dad’s consulting firm
Let me guess, a couple of over confident, well dressed clowns, who have never actually written a line of software
Working from home amid COVID-19
COVID-19 has undoubtedly changed all of our lives, and many have started to work from home. Working from home can be very difficult if you have never done it before. This blog post outlines some tips that may help you to be successful in working from home.